Mareike is Assistant Professor in Bentley University's IPM department (since 2020). She conducts research in the field of information systems management, focusing on topics related to digital platforms. Her major research interests are (1) algorithmic management on online labor platforms and the future of work, (2) ethics/sustainability and AI management on platforms, and (3) digital trust and reputation on sharing economy platforms. She conducts qualitative and mixed-method research alike.

Vita: Previously, she worked as an Assistant Professor at Warwick Business School (2016-2020), a visiting scholar/teaching fellow at the London School of Economics (2018-2020), and a postdoctoral researcher at NYU’s Stern School of Business (2015-2016). She holds a doctoral degree in Business/Management from the University of Hamburg (2012-2015), and an M.Sc. in Management from the London School of Economics (2010). Before starting her career in academia she worked for the United Nations (NYC office) on topics such as sustainability, climate change, and the green economy.

Research outputs: She is the single or first author of papers published in top journal outlets such as the MIS Quarterly (UT Dallas, FT50, UK ABS 4*), Research Policy (FT50, UK ABS 4*), the Journal for the Association of Information Systems (JAIS) (UK ABS 4*), and the Harvard Business Review (FT50). Google Scholar reports that her work is cited 500 times per year. The first single-authorship article she published during her PHD in 2015 was cited more than 1500 times (Google Scholar) and was the Journal of Consumer Behaviour's "most cited article in the last 3 years" in 2020, 2021, and 2022. She received awards for her scholarly activities (e.g., the university-wide Bentley Outstanding Scholarly Contribution Award in 2022).  

Impact and media: Her research and comments have frequently been featured in industry outlets and mainstream media such as The Times, the Financial Times, the BBC, The Telegraph, the World Economic Forum, The Independent, The Conversation, and many more. Alone in 2017, her research about drivers reactions to Uber's algorithmic management was covered on the front page of The Times (UK print version) and in more than 200 press outlets worldwide. She has contributed to multiple podcasts (e.g., published by the Sydney Business Insights in 2021) and has been invited by companies and public sector organizations (e.g., the United Nations in 2022, Facebook in 2021) to present her work. 

Teaching: She has been teaching courses such as business analytics, design thinking, digital innovation and digital marketing at the undergraduate, graduate, and executive levels and is supervising several PHD students. She has developed two Master-level courses. At Bentley University, she is teaching the IPM 652 "Managing with Analytics" course (MA level), the GB 310 "Business Processes and Systems" course (BA level), and the First-Year Seminar (2021). Mareike's teaching performance was recognized by two WBS Dean's certificates of teaching excellence, and she was awarded the WBS Award for Outstanding Contributions to Teaching in 2019. She has a record of outstanding teaching scores / SETs (for example: an average course score 5.9/6 in Spring term 2021).

Service: At Bentley University, she has been reviving and organizing (now co-organizing) a brownbag research seminar and volunteered for the First-Year Seminar (2021). Furthermore, she is a member of the Bentley University Shuttle Advisory Committee and the Bentley Curriculum Policy Committee. Mareike is the Representative-at-Large of the Academy of Management (AOM) CTO division (Executive Committee) and a member of the Information Systems Research Editorial Review Board. She regularly acts as an AE for ICIS, ECIS and AOM conferences and as a reviewer for top journals in ISM (e.g., Information Systems Research, MIS Quarterly, Management Science,  and many more). In the past, she took over a number of service roles in the ISM community, including acting as a co-mini-track chair at HICSS conferences (2019, 2020, 2021, 2022, 2023), and a program committee member for the Pre-ICIS workshop on the "changing nature of work" (2018, 2019, 2021). As a member of the tentative executive working group on the AIS SIG on the Changing Nature of Work, she has been involved in the formation of this new SIG. She has taken over informal and formal mentoring responsibilities (e.g., mentor at the paper-a-thon at ICIS 2021, mentor for an AIS Chapter Germany initiative).  Mareike is a member of the YP Steering Committee of the German-American Business Council of Boston.